Advertising for Dummies - 2nd Edition

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₦3,291.75
SKU 2487114

Advertising for Dummies - 2nd Edition

 

So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo?

The world of advertising can seem like a daunting place but it doesn t have to be. Advertising for Dummies coaches you through the process and shows you how to:

  • Identify and reach your target audience
  • Define and position your message
  • Get the most bang for your buck
  • Produce great ads for every medium
  • Buy the different media
  • Create buzz and use publicity
  • Research and evaluate your competition

Advertising for Dummies offers newbies a real–world look at the ins and outs of advertising from online and print to TV, radio, and outdoor formats to show you how you can easily develop and execute a successful campaign on any budget. Plus, you ll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.

 

  • Reviews
  • Warranty
  • Shipping
  • Return Policy

We offer 90days manufacturer defect warranty on all our products, If any defect as a result of usage within the parameters of what it was made for, we shall repair or replace it with a new one. Note: if the product is no longer available, we shall replace the product with an alternative one of same purpose. 

We assure you, our customer care officers will always be there to assist with anything you need. Please feel free to contact us on our email address stated below.

Email: info@vanaplus.com.ng

Call or Whatsapp Number: 0908 000 0232

Delivery timeline is within 2 to 5 working days for Lagos and Ogun State, depending on the logistic arrangement and 2 to 15 working days for other States. You will be contacted by the delivery personnel before they set out.

Time of Arrival: From Midday to Late Noon. This is due to one cannot predict traffic in Lagos nor in Ogun state and also we usually group deliveries along the same route. This applies to other States as well but it depends on the shipping agency.

Free 7-day return if eligible. For more information on the return shipping options, go to Vanaplus Return Policy

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